1. Introduction

At Performlytics Inc., we are committed to protecting the privacy and confidentiality of our clients, website visitors, and users of our services. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and other applicable Canadian privacy laws.
By using our website and services, you consent to the collection and use of your personal information as described in this Privacy Policy

2. Information We Collect

We may collect the following types of personal information:

• Contact Information: Name, email address, phone number, business address.
• Business Information: Company name, website URL, industry, service needs.
• Billing Information: Payment details, billing address (only when necessary for invoicing).
• Usage Data: IP address, browser type, device information, pages visited, and time spent on our site.
• Cookies and Tracking Technologies: Information collected through cookies and similar technologies for website functionality and analytics.

3. How We Use Your Information

We use the information we collect for the following purposes:

• To provide and manage digital marketing services.
• To communicate with you about your project or inquiry.
• To send you newsletters, updates, or promotional content (with your consent).
• To process payments and issue invoices.
• To improve our website and user experience.
• To comply with legal and regulatory obligations.

4. Consent

By providing us with your personal information, you consent to its collection, use, and disclosure as outlined in this Privacy Policy. You may withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice.
To withdraw consent, please contact us at: asaini@performlytics.ca

5. Disclosure of Information

We do not sell or rent your personal information to third parties. However, we may disclose your information to:

• Service Providers: Who help us deliver our services (e.g., hosting, analytics, email platforms), under confidentiality agreements.
• Legal Authorities: If required to comply with legal obligations or to protect our rights and interests.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected or as required by law. Once no longer needed, your data will be securely deleted or anonymized.

7. Data Security

We implement appropriate physical, technical, and organizational security measures to protect your personal information against unauthorized access, use, disclosure, or destruction.

8. Your Rights

Under Canadian privacy laws, you have the right to:

• Access your personal information
• Request correction of inaccurate information
• Withdraw consent to the use of your information
• File a complaint with the Office of the Privacy Commissioner of Canada

9. Third-Party Links

Our website may contain links to external sites not operated by us. We are not responsible for the privacy practices of these third-party sites. We encourage you to read their privacy policies before providing personal information.

10. Updates to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on our website with a revised effective date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our handling of your personal information, please contact us: